Webelow Wear

Here’s a great article to leave the wearables tinkerers feeling inspired and hopeful:

Ecouterre’s “Ask A Designer” Series asked Syuzi Pakhchyan of Fashioning Technology  if wearable technology hype or hope?  Pakhchyan ended her hopeful response with a quote from educator and philosopher Marshall McLuhan:

“The book is an extension of the eye…Clothing, an extension of the skin…Electric circuitry, an extension of the central nervous system. Media, by altering the environment, evoke in us unique ratios of sense perceptions. The extension of any one sense alters the way we think and act—the way we perceive the world. When these ratios change, men change.”

Pakhchyan explains how technology alone will not save our planet,  but rather the affect technology has on the psyche of people  will spark the change necessary to make our lives more sustainable.  The use of wearable technology will provide a window into how we as humans affect our world.  The transparency of production in the fashion industry, energy harvesting textiles and environmental pollutant sensing garments are some of the ways Pakhchyan predicts wearables will  directly affect people and subsequently change their minds and behavior.

Webelow Wear has been innovating in the wearable technology industry for the last two years with a long line of electroluminescent, thermochromic and screenprinted fashions that help users express themselves through unique clothing and exciting technology.

While wearable tech is an exciting industry, we cannot forget that we are amidst a crisis in our environment and we need to both be considerate of our energy consumption and focus our bright minds towards using our new forms of expression to educate others and provide solutions.  As people shaping the future we are responsible to, at the very least, consider the ways our technology will effect our world.

We’re no angels.  We all choose to make or not make lifestyle decisions that could make a difference one way or another.  We’re not environmental extremists or doomsday pessimists, we’re actually almost normal people, which makes us perfect vehicles to inspire change in others like us.

With that being said, we’re in R&D working on more sustainable wearable paths.  In the near future, we’ll be offering unique recycled fashions with wearable upgrades and solar designs that will help you get rid of the grid.

Our first Green Wearables offering will be a thermochromic ink series using a new eco-friendly ink and American Apparel Sustainable Edition organic shirts  to express some of the results of climate change.  The Green Wearables line’s only technology is the clever use of thermochromic ink.  We’ll explore polar ice cap melting, population redistribution, CO2 levels , rising global temperatures, and making a difference.

Check back frequently for more information, relevant climate change news and fascincating product offerings.