Webelow Wear

We have the privilege of being one of the featured designers at the Geek Artists/Green Innovators Festival fashion show in Pittsburgh PA today.

The fashion show will take place tonight at 9:00pm at the Glass Center in the downtown Pittsburgh art district.

If you are too late to make the entourage, check out the live stream provided by Vivo Live.

That Guy.

Yes, Apple has crossed over and is looking far into the future with new Senior Prototype Engineer, Richard DeVaul on the payroll. After an angry fist shaking session, we took a step back and examined the situation. While DeVaul has taken our dream path straight to Jobs (ha…a job with Jobs), us Mom-and-Pop wearable shops needn’t fear the Walmart-ing of our companies and brands. This, ladies and gentlemen, could mean an industry boom for wearables.

Wearables, like every other industry, has it’s layers. There are the couture designers trying to make you Gaga-ed out, the  Ipod wearable helping people-on-the-go move to a beat, the rave-scene wearable, the kitschy wearables products for all wearbles geeks,  the DIY wearable upgrade to entertain the wearbles tinkerers, the biometrics wearables used in military and medicine,  practical wearables for mass use and the home based wearables.  Apple’s position in the industry?  Considering the I-everything (Ipod, Iphone etc.) craze and DeVaul’s background, we’re in for a long ride of very cool, user friendly wearables.  But remember, this is one section of a growing industry!

Our advice: stay positive, stay informed, keep innovating because the industry was just put on the map in big way.

Via [ComputerWorld]

Here’s a great article to leave the wearables tinkerers feeling inspired and hopeful:

Ecouterre’s “Ask A Designer” Series asked Syuzi Pakhchyan of Fashioning Technology  if wearable technology hype or hope?  Pakhchyan ended her hopeful response with a quote from educator and philosopher Marshall McLuhan:

“The book is an extension of the eye…Clothing, an extension of the skin…Electric circuitry, an extension of the central nervous system. Media, by altering the environment, evoke in us unique ratios of sense perceptions. The extension of any one sense alters the way we think and act—the way we perceive the world. When these ratios change, men change.”

Pakhchyan explains how technology alone will not save our planet,  but rather the affect technology has on the psyche of people  will spark the change necessary to make our lives more sustainable.  The use of wearable technology will provide a window into how we as humans affect our world.  The transparency of production in the fashion industry, energy harvesting textiles and environmental pollutant sensing garments are some of the ways Pakhchyan predicts wearables will  directly affect people and subsequently change their minds and behavior.

Keep the love coming friends!

Check out what they had to say about our Polar Ice Cap design: Treehugger.com

Well, we’re no longer tinkering in isolation.  Talk2MyShirt and Fashioning Technology have both featured our Polar Ice Cap shirt on their blogs this week.

Big shout outs to two of our favorite blogs giving us a pretty nice nod.

You like it! You reaaaaaally like it!